Category: Uncategorized

No, we’re not talking about D & AD. But the Draw-a-thon – as in, 24 hours of continuous drawing, in aid of a children’s home in Romania. And because I’m (lol) half Romanian, I thought I’d give it a mention, as it’s a lovely idea and a good cause.

They are launching this epic
picture production line in support of Szent Josef Has, Romania, a
children’s home that provides a secure and caring environment for over
100 children who, through no fault of their own, can’t find that
elsewhere.

You can take part here:

Or donate here:

“As a child, I used to sing advertising jingles in the playground. My dad sold advertising space for The Sunday Times, which in the 1980’s was running a fantastic poster campaign through Leo Burnett, and I used to beg him to bring the posters home for me. I put them up on the wall.”

Aw, bless. That’s the young Scamp, A.K.A. Simon Veksner speaking, who thankfully grew up to have some social skills and a successful career in advertising. His book ‘How to make it as an advertising creative’ is published this week, and that’s just one endearing extract. Haven’t read it all yet, but the bits I have are great, informative and funny.

Small bit of trivia: we are in an infinitessimally small bit of the book, talking about our heady days of freelancing.

Scamp can be found shamelessly self-promoting his first book here.

 

Have you ever googled yourself?

Go on. Admit it.

Four Creative Directors in America got rumbled recently – but in a really smart way.

New York creative Alec Brownstein turned the guilty pleasure of Googling your own name on its head.

Brownstein, a copywriter, created an online ad campaign for only $6 that would appear every time a selection of New York creative directors searched for their own name on Google.

Every time Gerry Graf, David Droga, Tony Granger, Ian Reichenthal and Scott Vitrone Googled themselves, their name would appear as a headline on an ad which said: “Googling yourself is a lot of fun. Hiring me is fun too.”

Brownstein, who is now a senior copywriter at Y&R, said he wanted to invade the “secret egotistical moment” when the creative directors were at their most vulnerable.

Either they were embarassed or just impressed by his ingenuity, but all four of them offered him an interview, and he
was then offered a job by Ian Reichenthal and Scott Vitrone of
Y&R New York.