Sporks and iBashing

We already know Charlie Brooker is basically God, but just wanted to flag his genius review of the new iPad:

“The iPad falls between two stools – not quite a laptop, not quite a smartphone. In other words, it’s the spork of the electronic consumer goods world.”

Well worth reading the whole article if you’ve not already. There was also a great piece by Tanya Gold the other day, about us luddites who dare to live an iPhone free existence:

‘It’s not the phone itself I object to, even though its name suggests that if you do not own one, you do not deserve the personal pronoun. It is its monstrous conjoined twin, the app. The word “app” – not so much a word as a flat, bored grunt… Customers, you see – cannot be bothered to say “Application”. That is three syllables too many for the avatars. They have better things to do with their time – like having… an iMilk… it’s the same, but it’s milk. Except it isn’t.” etc, etc.

Tanya has invented even more funny pretend Apps like the iFart that reminded us of our iBaby app.  But the best comment of all was her last one, that ‘the larger your iLife, the smaller your real one.’ There’s something in that – the way we all spend our lives documenting, commenting and recording our lives rather than living it. With that in mind, I’m going to stop writing this blog and do some actual… work.



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